SEO & Local SEO Services for Small Businesses in Fort Wayne, Indiana and Nationwide
Showing up on Google isn't luck. It's strategy.
Search engine optimization is what changes that — it's what connects the people who are already looking for exactly what you offer to the business that can actually help them. That's you. They just need to be able to find you.
At Rooted Social Creative, we build SEO strategies that start with your customers — how they search, what language they use, what they actually need — and work backward from there. No keyword stuffing, no outdated tricks, no one-size-fits-all templates. Just a clear, well-executed strategy built around your specific business, your market, and where you want to show up.
A beautiful website with no traffic is just a really pretty dead end.
What SEO and local SEO services include
On-page SEO: optimized page titles, meta descriptions, header structure, and keyword-rich copy that tells Google exactly what your business does and who it serves. Local SEO: strategies designed to get you into the Google Map Pack and in front of customers searching in your area — whether that's Fort Wayne, Indiana or wherever your market lives. Technical SEO: making sure your site loads fast, is structured correctly, and performs the way search engines expect. AIO (AI Optimization): structuring your content so AI tools like ChatGPT and Google's AI Overviews reference and recommend your business — not just your competitors. Keyword research: finding the actual phrases your ideal clients are typing, not just the ones that sound right.
What's the difference between SEO and AIO?
SEO (Search Engine Optimization) helps your business show up when someone searches on Google. AIO (AI Optimization) is the newer layer — it's about making sure your content is structured so AI tools like ChatGPT, Perplexity, and Google's AI Overviews actually surface your business in their answers. Both matter right now, and we build for both. If your competitors aren't thinking about AIO yet, this is your window.
Do you have to be on Squarespace?
Nope. Your platform doesn't have to change for your visibility to. Whether your site is on Squarespace, WordPress, Wix, Webflow, or something else entirely, SEO works at the content and structure level — and that's where we live. If your site can be edited, it can be optimized.
Investment
SEO and local SEO services start at $1,100.
Scope varies depending on the size of your site, how many pages need optimization, and whether ongoing support is included. Bundling SEO with a new Squarespace website build or Google Business Profile optimization? Packages start at $3,000 and are built so everything works together from day one.
Not sure if you need SEO, a redesign, or both? Contact me.